OUR FINAL AND ULTIMATE GOAL IS TO CREATE THE ABSOLUTELY FRESH BRANDS FOR OUR PRETISGE CLIENTS

FreshBrand, which is an eperienced consultant agency, specializes in create logistic strategies and managing a vast number of branding services and our head office is located in HCM city, Vietnam. We are focusing on innovations to truly bring a striking and meaningful distinction to your brand and make it become visual graphical.

Hundreds of brands, which you can easily find in your daily life, are made from FreshBrand.

Our story

Our story is genuinely based on a belief, which is “to a meaningful difference via brand innovation”. In 2011, FreshBrand was established as an independent consultant agency. At that unprecedented chaotic time of the market, product differentiation had become the strongest strategy of a brand and was the most important factor to innovate companies. We have been working with a vast number of top-tier local companies and new start-ups to clarify their goals and tell their stories. Therefore, we always encourage companies to build a culture of innovation. We truly believe that a culture of innovation will create motivation, though a small one, which is still enough to provide a large amount of energy for companies to take actions.

BRANDING IS TO TELL THE STORY. BRANDING STARTS WITH A “GOAL”. ULTIMATELY, THAT GOAL MUST BE BIG

When our culture has been industrialized, branding is also required to be emotional and to reflect the “power aspect of beauty”. Therefore, our principle of brand innovation is to synthesize a language which is visually interactive for all senses to tell the stories:

To increase brand differentiation via the uniquenesses of core values of the brand, we use the principles of completion.

To optimize join effort of a brand via the connection between individuals and overall of the brand, we use the principles of harmony.

To increase brand experience via the satisfied feelings of customers, we use the principles of pleasure.

The proper branding strategies, which are based on our principles and our vast experience of “creating a meaningful difference”, make the brand identity become symbolic , highlight the quality and carefully designed decorative motifs. Those are our recipe to do branding professionally.

What we do
Our Clients
Brands that stand for something—without ever standing still. Together—we cooperate with our clients who are varied in many business fields and background, from manufacturers to service providers, from multi-countries and cultures, to create brandnames as a symbol of culture change.
Financial services

SCB Bank
OCB Bank
Prudential Finance
Techcombank
VP Bank

Energy & utilities

HADUCO
TRADOCO
ICGC
SPO
Thanh Le

Consumer & household products

Anh Khue
SevenQ
Shinichi
Zukun

Industrial & manufacturing

Ton Dong A
Tam Long
Basic Global
Nguyen Le Minh
Dong Hung Group
Manuchar
Nam Thuat Phat
TST
GKG
QuiPhuc
Life Window
Phong Phu
Nang Vang
Nhat Quang Steel

Professional services

Love Group
AAS
BCA
AVTech
AQS
Office360
Expertis
Bitex
CBN
Vicona

Agriculture

Camimex
Phan Bon HaLan
MacadamiaQueen
Vạn Phát Lợi
Hung Hau
Kalix
Nhat Dai Thanh
Biolife
Anova
Mia Duong Son La (SLS)

Tourism & Resort

Mango Garden Resort
ThanhKieu Resort
RichLands

Architecture & Construction

Moc Kien Gia
Tinh Ky
Dai Viet

Customer service

Phonui Hotel
Tini World
Orchids Hotel
Palamun Hotel

Nonprofits & institutions

Morethan17
LangKingdom

Retail & Fashion

Thien Long Group
Tijoe
SNS

Wine & spirits

R&D
Delona

Technology

AVTech

Transportation

Tracomeco

Real estate

Phu Loc

Media & entertainment

MUVI

Food & beverages

Lasuco
NNST
Essential
ShinShu NT
K’House
TiinTiin
Lien Hoa
Bang
Oyes
Kingness Coffee
S6
Tuan Dat
Louis Rice
PhuHaCo
Anh Kim Foods
Ohihi
K&U
Angimex
SagriFood

Health care & pharmaceuticals

Duc Khang Hospital
Saigon Surgical Hospital
Shin Poong
A Au Hospital
Pamas
Oreli
Nhan Hoa Pharmarcy
Hong Dao Pharmarcy
GTGT Pharmarcy
Thien My

Our Studio
A PEACEFUL PLACE FOR DESIGNERS TO GAIN MORE CREATIVITYA PEACEFUL PLACE FOR DESIGNERS TO GAIN MORE CREATIVITY